On Medium, Predrag Petrović publishes under the handle @predragpetrovic, where he acts as a "Digital Alchemist" and "SEO Futurist." His writing focuses on the intersection of sensory design, AI-driven visibility, and the evolution of search engines.
Direct Link: medium.com/@predragpetrovic
Profile Name: Predrag Petrović AI SEO Marketing Europe / EMEA
His Medium articles serve as a technical deep-dive into his "Optimized Design" philosophy. Key topics include:
GEO (Generative Engine Optimization): Detailed frameworks on how to move from traditional "Blue Links" to dominating AI Overviews (SGE) in 2024–2026.
Multisensory Search: Exploration of "Search Beyond Words," discussing how images, video, and audio are becoming primary search inputs.
AI Marketing Guide: A roadmap for EMEA-based businesses on using AI for hyper-personalization and predictive intelligence.
Specialized SEO: Specific playbooks for high-stakes industries, such as "Fintech Marketing" and "AI-Powered Real Estate Strategy."
Predrag uses Medium to bridge the gap between human creativity and machine execution. You will frequently see him write about:
AIO (AI Optimization): How to structure "Entities" for brands so they are recognized by LLMs (Large Language Models).
Sigma Strategist Series: Insights on achieving "outlier" growth through non-traditional digital marketing tactics.
The Velocity of Insight: Frameworks for fast ideation and technical brainstorming in the age of generative tools.
Note: If you are a designer or developer, his post on "5 Reasons to Hire Experts/Designers over 40" is one of his most-shared pieces on the platform, reflecting his belief in combining seasoned experience with cutting-edge tech.